Part 2: Hooks to Convert

Part 2: Hooks to Convert

Continue our two-part Mompreneurs University series with featured educator Marcela Florenco, Business Growth Strategist and Fractional COO of Wise Business Growth.

Your content has someone’s attention. What encourages them to take the next step?

In Part 1, Talking Algorithm, we explored content distribution and how to approach your social media with greater intention. Now, we’re continuing with Hooks to Convert, bringing the focus to the words that capture interest and encourage action.

We’re welcoming back Marcela Florenco of Wise Business Growth, who brings a business growth perspective to making your social media efforts more purposeful.

From Attention to Action

In this second class, Marcela will explore hooks and the role your messaging plays in supporting conversion. We’ll look at how you communicate through your content and how to connect that message to what you want to accomplish for your business.

Together, we’ll build on the series’ focus: using social media intentionally to support business growth.

Wednesday, October 21st, 2026
8-9pm ET | Live on Zoom

Who Is This Class For?

This class is included with Mompreneurs Connector and Collaborator memberships and is designed for Mompreneurs who want to use social media more intentionally to support their business growth.

Already a Connector or Collaborator member? Register for the class to join us live!

Not a member yet? Join Mompreneurs at the Connector or Collaborator tier to access this series, along with the education, connections, and support included with your membership.

Connector & Collaborator Members: Register for This Class

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